Elements Brands Founder on Moving from Doer to Manager

Ecommerce Conversations - A podcast by Practical Ecommerce - Fridays

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The required skills to launch a business are typically much different from managing it for the long term. Bill D'Alessandro has done both. He launched a single ecommerce business in 2010 and then transformed the company into an operator of multiple online brands. He has evolved from performing most every task to focusing on a few.