Merchant Cuts Revenue 60%, Profit Rises 25%
Ecommerce Conversations - A podcast by Practical Ecommerce - Fridays
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In 2023 Mathias Schrøder was stressed, burned out, and perplexed. He had scaled revenue on his Denmark-based clothing company, but bloated overhead meant little profit and even less free time. "I felt lost, unable to fix our predicament," he said, "until I realized I was trying to solve the wrong problem." His solution was to scale down. He fired employees, lowered warehouse costs, and eliminated stagnant inventory. The result was 60% less revenue and 25% more profit. He shared his inspiri...