Ridge Wallet CEO on Influencer Turmoil, iOS 14.5

Ecommerce Conversations - A podcast by Practical Ecommerce - Fridays

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The year 2021 produced dramatic escalations in influencer marketing rates and upheaval in Facebook ad performance. Both are critical marketing channels for Ridge Wallet, the maker of metal-clad billfolds. But CEO Sean Frank is unfazed, and the company is thriving.