Michael Anderson | Direct-to-Consumer: Helping Brands Connect Digital Demand to Supply

As an eCommerce company selling products across multiple online channels (for example, Amazon, your own site, eBay, etc.) with a single SKU there are several challenges, says Michael Anderson, CEO of Etail Solutions. You have to track inventory, account for different methods of fulfillment, maintain an effective supply chain, control the price, and have the correct content when each eCommerce platform has different rules and requirements.

Om Podcasten

The Ecommerce Excellence Podcast helps ecommerce entrepreneurs see through the fog of tactics and discover what’s really working now in ecommerce, so that, you can keep growing revenue without having to fight for more and more traffic.