Leveraging SMS to Build a Subscription Business
eCommerce Fuel - A podcast by Andrew Youderian | e-Commerce Entrepreneur - Fridays
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Chuckie Gregory is the founder of Club EarlyBird, a morning cocktail that makes it easy to wake up early and that has grown from $0 to $1-million in sales in less than a year. In this episode, Chuckie details the SMS messaging strategy that they use at Club EarlyBird, including why they collect phone numbers with a post-purchase opt-in rather than at checkout, how he justifies the cost of SMS messaging over other forms of marketing, and why he implemented “Get Sh*t Done Tuesday.” You can find show notes and more information by clicking here: https://bit.ly/330rPzh Interested in our Private Community for 7-Figure Store Owners? Learn more here. Want to hear about new episodes and eCommerce news round-ups? Subscribe via email.