Overcoming a Tough Youth to Grow VIPHaircare.com
eCommerce Fuel - A podcast by Andrew Youderian | e-Commerce Entrepreneur - Fridays
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Darnell Jackson is the Chief Operations Officer at VIPHaircare.com, a 100% black-owned luxury beauty brand that focuses on the growth and maintenance of strong, healthy hair. Darnell has a really interesting story, having grown up without access to a lot of resources and overcoming all of that to build a successful beauty brand with his wife. Listen in as Darnell shares his journey as a young entrepreneur, how he pivoted from illicit pursuits to business pursuits, and what it’s like bootstrapping your way to the top without a safety net to fall back on. We also discuss why his next focus is on growing a personal brand instead of a business, and how he and his wife are approaching influencer marketing to make that happen. You can find show notes and more information by clicking here: https://bit.ly/3x09aBU Interested in our Private Community for 7-Figure Store Owners? Learn more here. Want to hear about new episodes and eCommerce news round-ups? Subscribe via email.