How Brydie turned her art into a booming global business

eCommerce Marketing Society with Lisa Byrne - A podcast by Lisa Byrne

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This week I interview Brydie Stewart who is the curious creative and founder of the much-loved eCommerce brand ‘Mary Maker Studio’ where she sells beautiful macrame cord supplies to the crafters of the world.  Brydie is a Visual Arts educator & creativity coach with a global following of over 500k worldwide. She has transformed the face of Fibre Art with her innovative practices, exclusive range of bespoke fibres and sought-after educational experiences.  Now I observe a lot of brands online and some female founders have this unique x-factor that draws you in and sparks interest and make you want to keep watching and finding out more - not only about their products but also about them as a person.  It’s the warmth, and love of what they do and the way they connect with their audience which sets these founders apart - that is Brydie! In this episode we cover: How to approach business as an artist first and foremost  How she has grown a global online community How she created a world-first when others said it couldn’t be done  Not letting production difficulties stop her from creating her dream product  Why she continuously puts her customers at the centre of everything  How to use conversation and community to grow  How to have fun on Instagram and not take things too seriously  Her current sales and marketing funnel and how that has evolved over time  And so much more!  You can find out more about Brydie and Mary Maker Studio here: https://marymakerstudio.com.au/  This episode is brought to you by eComm Grow Strong - my signature 12 week group coaching program for online store owners. Doors open again in February 2023! In 12 weeks you will have transformed your marketing, mindset and results plus walk away with a fully customised 12-month plan for more engagement, traffic, sales and profit!  Get on the waitlist here and save $200 off the course price! 👇🏼 https://lisabyrne.com.au/ecomm-grow-strong-waitlist/ See omnystudio.com/listener for privacy information.