Standing out from the crowd with Kate Toon

Kate Toon is the Beyonce of SEO and Copywriting and one of Australia's most well-known female entrepreneurs. She's also hilarious and a fellow Coastie so naturally I had to have her on for a chat about SEO for eCommerce businesses, the importance of not blending, finding balance as a business owner, and rollerskating. See omnystudio.com/listener for privacy information.