The student life. The TikTok life. And how brands should create for social media; with Miles Tragen, University Meme Pages Manager at Fanbytes

What’s it like being an A Level student, and going through results day and university clearing, especially in a world affected by the pandemic? You’ll get to find out in my chat with Miles Tragen Miles is a University of Liverpool student who works for Fanbytes [a social media and influencer marketing agency who help brands engage with Gen Z]. He also manages the popular University of Liverpool Student Meme Page on Instagram. So he’s well placed to give you a view into the world of Gen Z during a second summer affected by COVID. We talk about what content students have been creating and sharing and how brands can engage with them on Instagram and TikTok. Links to content mentioned in this episode: University of Liverpool Student Meme Instagram Account: https://www.instagram.com/uniofliverpoolmemepage/?hl=en  University of Liverpool Instagram Account: https://www.instagram.com/livuni/?hl=en  ACCA (Associated of Certified Certified Accountants) case study: https://fanbytes.co.uk/case-studies-old/acca-x-fanbytes/  University of Liverpool TikTok Account: https://www.tiktok.com/@liverpooluni?lang=en Thanks for listening.  Chris Le'cand-Harwood Host of the Employer Content Marketing Pod Director & Strategy Lead at the Content Marketing Pod Ltd www.contentmarketingpod.com  --- Send in a voice message: https://podcasters.spotify.com/pod/show/employercontentmarketing/message