64: Using Instructional Design and Empathy To Take Your Products To The Next Level with Sidneyeve Matrix

In this episode of Empowered Business, I sat down with Sidneyeve Matrix. She has a successful digital product shop where she sells the most beautiful templates, but her business is so much more than that. Her experience in instructional design and what she does with those templates goes so much further.    Sidneyeve Matrix works with digital course creators on their visual communication strategies using graphic design to boost the emotional connection their ideal clients feel. Using her templates, clients go to market with creative confidence knowing their course looks gorgeous.    Topics covered in this episode include:   The power of designing your products with empathy in mind The products Sidneyeve sells in her template shop The difference between using Shopify and Etsy How instructional design can help improve your products   If you teach anything in the online space, you have to listen to this episode because Sidneyeve has some really great advice for you!  Resources Mentioned:  Follow Sidneyeve on Facebook: https://www.facebook.com/ValentineCourseDesign Check out Sidneyeve’s template shop: https://xoxotemplates.shop/ Join the Digital Shop Accelerator™: https://digitalshopexperience.com/training   I would love to connect on Facebook or Instagram!   Show notes available at www.monicafroese.com/64