Burn the Playbook | How to Win at B2B Marketing w/ Mark Huber

Everyone talks about “playing it safe” in B2B marketing. Mark Huber thinks the opposite. In Episode 9 of The EventShark Podcast, we sit down with Mark Huber, VP of Marketing at UserEvidence, to talk about what it really takes to stand out as a modern B2B marketer. A few months back, we shot a wild project with Mark and his team in Jackson Hole, Wyoming. We’ve already dropped the first two episodes and let’s just say nothing about that shoot played it safe. We dig into taking risks, buildi...