How to Get Published in Niche Magazines to Get More Leads & Establish Authority | Episode 035
The Agency Growth Podcast - A podcast by Agency U - Fridays

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We've said it before, but getting published in magazines and other industry publications has been one of the biggest game changers for our agency in terms of leads we've received, sales we've closed, and authority we've built. It's been the single most important thing that has set our brand apart from other agencies in the space.It's a topic we've considered doing for a while. Getting articles published in niche magazines and publications is one of Jake's unique talents. Whether it's an SEO publication, a lawn and landscape magazine for Evergrow, or even a restaurant industry magazine for a specific client, finding the right people to send the pitch to and crafting the right message comes naturally to him.In this episode, Jake recaps the difference between guest posting and contributing to an actual publication while breaking down his exact steps for reaching the right person at a publication and getting them to publish your article.The shortlist of the steps covered here are:* Figure out which publications you want to be in* Pitch easier publications first and build a reputation* Search for a contribution page* Research their guidelines* Find the editing team and their contacts* Reach out to the right editor* Pitch (or supply) the article* Leave out the sales and promotional content* Give exclusivity* Follow up, follow up, follow upWant a list of publications Jake has been featured in? Check out his author page (https://evergrowmarketing.com/author/jake/).Have a specific question about today's topic? Maybe you need some advice on how to get into a certain publication. Send an email to us on our contact page (https://everbrospodcast.com/contact-us/) by filling out the form.For all news marketing and SEO, check out Jake and Cody's favorite email newsletter (https://www.stackedmarketer.com/friend-recommended/?utm_source=sparkloop&utm_medium=referral&utm_campaign=sm_daily&rh_ref=9731be28)----------------------------------Our recommended agency tools:everbrospodcast.com/recommended-tools/ (everbrospodcast.com/recommended-tools/)----------------------------------⭐⭐⭐⭐⭐As always, if you enjoyed this episode or this podcast in general and want to leave us a review or rating, head over to Apple and let us know what you like! It helps us get found and motivates us to keep producing this free content.----------------------------------Want to connect with us? Reach out to us on the everbrospodcast.com website, subscribe to us on YouTube, or connect with us on socials:YouTube: @agencyuTwitter/X: @theagency_uLinkedIn: linkedin.com/company/agencyuFacebook: facebook.com/theagencyuInstagram: @theagencyuReddit: r/agency & u/JakeHundleyTikTok: @agency.u