Designing an Authentic Brand with Vladimer Botsvadze

Today we welcome Vladimer Botsvadze to the Experience by Design studio. Vladimer has had an interesting journey to being a top marketing influencer. From a PhD in Supply Chain from Georgia (the country, not the state), he made his way to the US and social media influencing, branding, and marketing. We talk about what it means to make one's self a brand. We also talk about how creating an authentic you can be a challenge. Finally, we talk about what is involved in a supply chain PhD!