Adventures in Experimentation: The importance of the voice of customer to conversion optimization - as well as to the entire business

Experiment Nation: The Podcast - A podcast by Rommil Santiago's Experiment Nation

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Eden and Positive John speak about how recording your sessions with clients helps reduce the need for taking notes, how qualitative research is key to not just CRO but for all things business, and how no one likes pop-up surveys except for Positive John. Useful resources mentioned in the episode: https://www.notion.so/User-Psych-framework-applied-on-LinkedIn-s-conversion-funnel-3bf3cdfc4aa54c2c9191f403157ed317