309: Viktoria Haack - Why Generalists Triumph in Photography
F-Stop Collaborate and Listen - A podcast by Matt Payne - Mondays

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Most photographers are given the advice to specialize in something in order to make it as a photographer. On the surface, this seems to make sense as it allows one to become an expert and to become known for one thing; however, it might not be the best advice to follow, especially if you live in a smaller town. This week I had the pleasure of speaking with Viktoria Haack - a photographer living in Salmon Arm, British Columbia. Viktoria has chosen not to specialize in any one form of photography and has instead chosen to see herself as a generalist, which has done wonders for her photography career. On this week's episode of the F-Stop Collaborate and Listen Podcast, we discuss: How Viktoria fell in love with photography while living on a 300-acre island for ten years. How living on an island helped Viktoria hone in on what types of subjects interest her as a photographer. How social media has played a role in her progression as a photographer. How Viktoria uses social media now to advance her business offerings. How Viktoria has chosen to be a generalist and how that has worked for her. How photographing people has helped Viktoria round out her business. The idea of gardening not architecture. Why Generalists Triumph in a Specialized World. Viktoria's approach to making photographs. And a lot more! Other topics/links discussed on the podcast this week: Viktoria's workshop offerings. Support the podcast on Patreon. Join me over on Nature Photographer's Network and use the code "FSTOP10" for a 10% discount! Natural Landscape Photography Awards. Here is who Viktoria recommended on the podcast this week: Jo Stephen. Monika Deviat. Hans Gunnar Aslaksen. I love hearing from the podcast listeners! Reach out to me via Instagram, Facebook, or Twitter if you'd like to be on the podcast or if you have an idea of a topic we can talk about. We also have an Instagram page, a Facebook Page, and a Facebook Group - so don't be shy! We also have a searchable transcript of every episode! Thanks for stopping in, collaborating with us, and listening. See you next week. P.S. you can also support the podcast by purchasing items through our B+H affiliate link.