GEMS: The Impact of Organic Storytelling with Lezlie Karls from Mid-Day Squares

Hello and welcome back to the show - it’s Doone here - your host and Hype Girl.In these twice-weekly episodes, we will be digging back into our archives to find little value-packing gems from previous episodes.In this gem, we're catching up with Lezlie Karls from Mid-Day Squares about their infamous guerrilla marketing approach to building online, where they document and show everything - the good, the bad, the ugly of building this business. This show-all approach has become the secret ingredient to the brands cult following and something we can all benefit from adopting into our strategies.LINKS WE MENTION: Mid-Day Squares Instagram Lezlie Karls InstagramFemale Startup Club - Ecommerce FundamentalsJoin the FSC CLUB & Ask Your Questions: www.facebook.com/groups/femalestartupclubJoin thousands of small business owners who are reading our newsletter every Monday at: www.femalestartupclub.com Join our tool and private community for small business owners, Majic [formerly known as Hype Club]Female Startup Club's InstagramDoone's InstagramDoone's TikTok Hosted on Acast. See acast.com/privacy for more information.