WTF is Customer Lifetime Value? The reason why I keep making moolah without launching

Flow State Business - A podcast by Ruby Lee - Tuesdays

Send us a text A lot of my clients ask me how exactly I make the money that I do when they don’t see me launching. How is there so much flow and spaciousness in my day and the sales keep coming in? There are so many factors involved with this, but one big strategy that doesn't require a lot of work, and sure does pay off is the concept of secret offers. This links directly to your customer lifetime value, which is how much money you can expect to earn from each customer over the cours...