S9 Ep20. Sheena Iyengar on How to Think Bigger

Welcome to FOMO Sapiens, the podcast about entrepreneurial thinkers who don't just follow the crowd, but instead take their own path to success in business and in life. In this episode, Patrick is joined by Sheena Iyengar, a professor at Columbia Business School and bestselling author of "The Art of Choosing." Iyengar discusses her latest book, "Think Bigger: How to Innovate” which shares insights and advice from successful entrepreneurs on how to overcome challenges and build thriving businesses. Iyengar shares stories and examples from the entrepreneurs featured in her book, highlighting their strategies for success and the lessons they learned along the way. She emphasizes the importance of thinking creatively and taking calculated risks, as well as the value of resilience and adaptability in the face of failure. Throughout the conversation, Iyengar and McGinnis discuss the role of decision-making in entrepreneurship, and how entrepreneurs can balance intuition and data to make informed choices. Iyengar also shares her own experiences as an entrepreneur and offers practical advice for those looking to start or grow a business. This episode provides valuable insights and inspiration for entrepreneurs at all stages of their journey. Listeners will come away with a deeper understanding of the strategies and mindset needed to succeed in today's competitive business landscape. Learn more about your ad choices. Visit megaphone.fm/adchoices