13: The cereal wars - history of cereal & the Kellogg brothers

Found Objects - a history podcast - A podcast by Katy Bellotte - Wednesdays

Wink at your grocer… ummm. what?! The Kellogg Brothers are responsible for the invention of cereal, and they traveled an interesting road before their genius product hit the shelves. But, they had an even crazier path after when the industry blew up. Today on Found Objects Podcast, we will explore it all - the birth of cereal and, with it, the fallout of the century.Follow us on Instagram:instagram.com/foundobjectspodcast SOURCES:www.historytoday.com/archive/battle-cornflakes.www.history.com/news/dr-john-kellogg-cereal-wellness-wacky-sanitarium-treatments.www.postconsumerbrands.com/our-history/.knowledge.wharton.upenn.edu/podcast/knowledge-at-wharton-podcast/the-bitter-feud-behind-an-iconic-brand/.dspace.willardlibrary.org/xmlui/handle/123456789/409.www.britannica.com/topic/Adventism. Accessed 2 May 2024.www.history.com/news/cereal-breakfast-origins-kellogg. Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy