Fractional, Not Cheap: Why Quality Executive Assistance is a Worthwhile Investment

In this episode of Founders Future, with host Ammar Elm, we sit down with Ethan Bull, Co-Founder and President of ProAssisting. Ethan delves into his and his wife's extensive background as high-level executive assistants in New York City, working for billion-dollar companies and C-suite executives. He explains the critical gap they identified in the virtual assistant market: a race to the bottom on price and quality, with assistants being severely underpaid and oversaturated with clients. Thi...