10 Years of Content Creation: What I’ve Learned, What Has Changed and What Works

Free and Fearless - A podcast by Lidiya Kesarovska

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This month marks the 10-year anniversary of my journey as a content creator. I don’t wanna say just a blogger as a lot more has happened, such as being a podcast host, published author, and course creator. So in this episode, I wanna share some things I’ve learned about the process of content creation over the years, what has changed about the industry as well as what remains the same, and the main principles that will always apply if you wanna make it as a content creator. Listen to the episode or read the article below: Show Notes: * What has changed about the industry * How some people use content platforms the wrong way * How the online course industry has changed * The rise of the spiritual entrepreneur * Why being professional and having a brand is much easier today * What’s different about podcasting in the last decade * How has the blogging industry evolved * Principles that will always apply if you wanna make it as a content creator Questions answered in the episode: * Can you get viral quickly with video content? * Can everyone build a business thanks to social media? * How did the pandemic affect the online course industry? * What’s a spiritual business? * Do you need a website and an email list to have a real business? * Can you still spot the real entrepreneurs who want to make a difference among the rest? * What does it take to make your podcast rank? * Is it easy to run a blog with no experience? * It is still worth it to release free content? * What will happen if you don’t create content consistently? Mentioned: * Fearless Content * Bold Business School * Teachable * Canva Transcript Content has always been the foundation of my business, the main way I grow my audience and build my brand, and what ultimately leads to the revenue that allows me to live the life I once only dreamed about. It’s all connected. The topics I cover have changed over the years, the way I create and promote the content has evolved, I’ve tried different formats, I’ve experienced moments of low and high motivation levels, and so much more has happened. And yet, the content creation process never stopped.  There might have been big breaks. There might have been moments where I was more dedicated to one platform or content format and left the rest behind. And periods where I was more repurposing and