Blogger Outreach 101: How to Interview The Top Bloggers & Business Owners Online

Today we’re talking about Blogger Outreach 101 and I’ll show you how I interview the top bloggers and business owners online. I wanted to create this guide because I’ve had the privilege to interview some of the most successful people online from different industries and share their stories on my blog. Actually, I just checked and I’ve interviewed over 100 people over the years. This year, I’m focusing on that even more because I just love it and there are benefits to everyone involved. That’s not just free and quality content for me, but it also means we form a relationship and I can reach out to them again if I want to in the future. Also, their name appears on my website and if they’re known in the industry, that’s a keyword phrase on its own. So I actually optimize the interview for their name sometimes or for their blog name or another keyword. But in any case, my platform can be found online thanks to that and other people learn about my blog and can reach out to me and we can just collaborate in any other form. Many of the interviews I’ve done appear on the first positions in Google for the names of the people I’ve featured and often people have reached out to me saying that they saw I’ve interviewed this person and they just offer something else. The types of bloggers I like to interview An interview with a blogger is also one of the most inspirational and empowering things I can share with my audience because it shows them it’s possible for them too. It’s possible to achieve what that person has achieved. These interviews show you what’s happening behind the scenes of a blogging business, whether it’s a small or a big one, and these are people who started from nothing. Honestly, these are the only types of people that I like to learn from and who inspire me the most. They’re now self-employed or even self-made millionaires and yet they’re super down to earth. They can immediately respond to an email I send them and say yes to being featured on my blog. They would actually write a two thousand word article which is all about how they got started in business, the challenges they went through, how much they earn now, how they increase their blog traffic and anything else you ask them. But how do you find these people? How do you reach out to them? What do you do if you don’t hear from them or if you get rejected? That’s what I’ll be covering in today. Blogger Outreach 101 This topic was actually requested by a member of Fearless Bloggers, the community and membership I run where I share strategic content so you can grow your blog traffic and income sooner. But I decided to share this on the blog and podcast as it’s such an interesting topic and I’ve never covered it before. Hopefully, this guide will give you permission to start interviewing successful bloggers or business owners because it takes some courage t...