The Cost of Not Starting a Business and Not Going After Your Goals Now

Learn about one specific section I like to include on a sales page that can inspire the visitor to take action and actually do something to change their life a year from now. Also, see how you can use this same powerful exercise for your business and personal goals so you choose short-term discomfort over long-term regret, and access a next level of growth and turn your vision into reality. Tune into the episode or read the transcript below: Show Notes: * my new book * a powerful section you can add to your sales page * what makes this a genuine sales technique and how it can create impact * the regret of spending one more year not acting on your goals * the excuses we make and how that’s a mindset problem * a mindset trick that works for me * how what you fear and want to avoid might be your next best move Transcript Welcome back to the show. I have an exciting announcement today and the topic of this episode is inspired by it. My new book is out and it’s also my first ever business book. It’s called High-Value Offers: How to Create Desire and Turn Your Course Idea into The Dream Offer for Your Ideal Student. The title pretty much says it all – this is a guide to nailing all the key elements of your paid offer so that your launch can be a success, your can create massive impact, and actually turn that into a full-time digital product business. By the end of this book, you’ll know exactly what course to sell and how to validate the idea in more than one way, how to name it, set the right price for your product with one quick exercise, create bonus material so good that people buy now because of it, figure out who your ideal student is and what their challenges are, how to handle their objections, what guarantee to add to the offer, what to include on the sales page, how to overdeliver, enhance the value of your offer in multiple ways, and much more. If you aren’t planning to start a course business and are instead interested in selling another digital product, all of the information in this book will be beneficial to you so feel free to use the same approach.  As long as you have an offer to sell, you can trust the principles outlined in High-Value Offers and add the elements to it that will make it valuable and desirable. It’s available as eBook and paperback on Amazon as well as on other big publishing platforms. If you’re a student of my program Bold Business School, you’ll get a complimentary copy of the book as it’s based on the content covered in one of the modules there. Now, let me talk about today’s topic. So one of the many things I teach inside High-Value offers is how to combine all the parts of your offer and turn them into a sales page that makes your ideal student say ‘I’m in!’ There’s also a template you can follow and plenty of examples to get your creative juices flowing. And one of those sections that I like to add on...