Getting Personal About Pizza With Erik Frederick, CEO of UNO Restaurants

Erik Frederick is the Chief Executive Officer of UNO Restaurants, LLC. He took over as CEO in April 2020 and is cultivating company growth through an exciting new concept that has seen impressive early results. Erik is a transformational multi-site and e-commerce executive with significant experience in private equity and global public retailers and restaurants. He has a track record of aligning strategy with execution, leading change, and achieving structural savings.  What you’ll learn in this episode: Every restaurateur will tell you that the pandemic was the most challenging time of their career. Owners and managers had to adapt and strategize to not only how their restaurants could survive but to learn how to thrive and emerge better from the experience. If you’d like to find out how it worked out for one large restaurant company, this episode of From Persona to Personal is for you. Many things go into running a thriving business, but branding is an essential part of every restaurant’s success, and personalization is an integral part of branding. According to Erik Frederick, CEO of UNO Restaurants, LLC, its culture is how UNO locations make the dining experience memorable for each customer. Erik says the culture at UNO starts with how management treats its frontline servers. His strategy is, “We make her feel like a million bucks, or him feel like a million bucks and love working at UNO…and they're going to take care of that guest.” In this episode of From Persona to Personal, Roger Hurni welcomes Erik Frederick, CEO of UNO Restaurants, LLC, for a captivating conversation about what UNO Restaurants did to become stronger during the pandemic. Erik explains how UNO personalizes the dining experience for its customers, and how UNO (whose pizzeria has been around since 1943) continues to evolve with new concepts. Erik shares some great examples of how he caters to its customers. Don’t miss this interesting episode!