048: How to Start a Supplement Brand with Reever Botha of PuraU
From Zero to Foundr Podcast - A podcast by Foundr Media
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After studying business at university, Reever realized that the corporate world wasn’t his path. He found the Start and Scale course and used strategies from instructor Gretta van Riel to align his passion for health and wellness with business. Reever launched PuraU, a gut health supplement brand, at age 26. Within 3 weeks, he made $25K in sales and $500K in his first year. Listen to Mollie and Reever discuss: Discovering his passion after a failed stint in dropshipping The strenuous process of finding a scientist and manufacturer How to make a product that can legally make health claims Using education on gut health to help engage and grow an audience How the Start and Scale course helped him increase his email list 100% in 2 weeks Offering a free gut health eBook as a brand-building tool And much more supplement industry advice… Who do you want to see next on the podcast? Comment and let us know! And don't forget to leave us a 5-star review if you loved this episode. Wait, there's more… If you enjoy the Zero to Foundr podcast, check out our free trainings. Get exclusive, actionable advice from some of the world's best entrepreneurs. For more Foundr content, follow us on your favorite platform: Foundr.com Instagram YouTube Facebook Twitter LinkedIn Magazine