Beware of the 'Sales Experts' with Mike Weinberg, Author of Sales Truth
Future-Proof Selling - A podcast by Steven Norman : Author, Keynote Speaker & B2B Sales Consultant
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Mike Weinberg is a highly respected global sales thought leader. He was named by Forbes magazine as a top sales influencer, he is the author of three Amazon #1 best sellers including his recent blockbuster Sales Truth - Debunk the Myths. Apply Powerful Principles. Win More Sales. Some key topics we discuss: Don’t believe everything you read about sales especially from the online experts. Sorting through the noise of advice and vendors all claiming a magic bullet to grow your sales. Despite the noise, not everything has changed in sales While we need to adapt and leverage new channels, the fundamentals of sales remain the same. How to leverage new technology and techniques to enhance what we do. How we should look at social as a channel to reach potential customers. There is no shortcut or ‘easy’ button. The importance of managing your calendar. How we should be driving new business. Why pipeline is the lifeblood of your business. Learn more about Mike here: https://mikeweinberg.com Sales Truth: https://mikeweinberg.com/salestruth-book/