We met knitters in run-down pubs - With Genevieve Sweeney, knitwear (#96)

Garmology - A podcast about clothes, and stuff. - A podcast by Nick Johannessen

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This week Genevieve Sweeney stops by to chat about the easy path of starting her knitwear brand. Or rather, how wanting to start making knitwear led her on a tour of discovery of discarded and obsolete machinery, meeting contacts in run-down pubs, locating expert knitters that had been put out to pasture, her husband becoming a trojan horse to get a foot inside the factory doors and be taken seriously. Oh, and how satisfying it is to succeed!