How To Market Your Small Business: Learn from NOOMA’s Brandon Smith!

Host Chaz Wolfe welcomes Brandon Smith, the Co-Founder of NOOMA, to the king’s stage! Brandon, along with his brother, has created a brand that's making waves in the beverage industry. With a background in product planning, formulation, ingredient sourcing, and production management, Brandon has played a crucial role in taking NOOMA from a startup to a nationally recognized brand found on supermarket shelves across the country.During our conversation, we dive deep into Brandon's journey of gratitude for the opportunity to carve out his own path and the struggles that come with taking a grassroots marketing approach. We discuss the unique dynamic of being part of the "NOOMA Bros" and what it's like working so closely with a sibling in a fast-paced business. Brandon shares insights into the absolute necessity of understanding your metrics, the importance of keeping a close eye on your P&L statement, and knowing where the money goes in your business. Don't miss this engaging and informative episode, so tune in and get inspired by Brandon's passion and dedication to building a successful brand in a competitive market!During this episode, you will learn about;[02:00]  Intro to Brandon and his business[05:36]  Brandon’s ‘Why’[16:41]  Good and bad decisions Brandon made inside of the business[25:41]  Brandon’s decision making process[33:20]  Brandon’s #1 KPI[38:21]  Brandon’s opinion on networking and masterminding[41:40]  How Brandon goes all in with work and family life[45:08]  If Brandon could speak to his younger self, what would he say?[47:33]  How to connect with Brandon and info on his promo code[50:20]  Info on Gathering The Kings Mastermind Notable Quotes"Opportunities to carve out your own path are a gift, and we should be grateful for them." - Brandon Smith"From grassroots marketing to nationwide success, each stage of our journey has presented new challenges and opportunities for growth." - Brandon Smith"Working closely with my brother has strengthened our bond and added a unique dynamic to our business." - Brandon Smith"Understanding your metrics and closely monitoring your P&L statement is crucial for a successful business." - Brandon Smith"It's important to know where your money goes, as it directly impacts the growth and sustainability of your business." - Brandon SmithBooks and Resources Recommended:https://www.npr.org/podcasts/381444600/marketplaceLet’s Connect!Brandon Smith:Website:  https://www.drinknooma.com/    Promo Code: KING30 for 30% off your first order!TikTok:  https://www.tiktok.com/@drinknoomaFacebook:  https://www.facebook.com/drinkNOOMA/Instagram:  https://www.instagram.com/drinknooma/?hl=enInstagram:  https://www.instagram.com/noomabro_b/?hl=enLinkedIn:  https://www.linkedin.com/in/brandon-smith-97a08259/Chaz Wolfe (Host): Linktree:  https://linktr.ee/chazwolfe?utm_source=linktree_admin_shareWebsite:  www.gatheringthekings.comFacebook:  https://www.facebook.com/chazwolfe/Instagram: