[Greatest Hits] The True Meaning of Customer Centricity with Annette Franz, Founder and CEO of CX Journey

In this episode of Greatest Hits Episode of Getting to Aha!, Darshan Mehta is joined by Annette Franz, Founder & CEO of CX Journey. They discuss Annette’s aha! journey; how customer experience came to be so vitally important in business; when the customer journey truly begins; and the difference between being customer-focused and customer-centric.