21. Metrics to Track when Podcast Pitching and Guesting

Did our episode on Financial Goal Setting leave you wondering exactly which metrics you should be tracking to determine if podcast guesting is giving you a solid ROI? You’re in luck, as today I’m diving deep into all things numbers. Together we’ll explore how the impact of podcast guesting can be used to inform your positioning, messaging, and overall business strategy. I also give some real-life examples of what you should be tracking and what the benefits can be to your business’ bottom line.