Is Microdosing the Future of Cannabis?

Green Entrepreneur - A podcast by Entrepreneur Media

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Aaron Morris and Chris Joseph started their company in a garage and bootstrapped funding from virtually nothing—but they weren’t developing a hot new app. Armed with all-natural ingredients and killer bud, these Oregon natives jumped headfirst into the hyper-competitive cannabis edibles space, and in two short years, their company, WYLD, is that state’s top seller. These young co-founders talk about how they came together, the vodka brand they launched, and why microdosing is the future of cannabis.