Why is connection key for Susan McPherson? 

Grey Matter: A Podcast About Ideas - A podcast by Grey Group

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Susan McPherson was not expecting to spend a year in isolation when she sat down to write the book, The Lost Art of Connecting. Susan leads McPherson Strategies, is an angel investor and corporate responsibility expert, but is truly a connector at her core. On this episode, you'll hear about the foundations of Susan's book, how she learned to deepen connections with others at a young age, and how that translated into a life and career in connecting others. Grey Interviewer: Holly Williams, Global Planning Director