Franchising in India: Learning the Hard Way
Grit & Growth - A podcast by Stanford Graduate School of Business - Tuesdays
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While they may seem like a simple, capital-light way to expand your footprint, franchising is tricky business. Vijay Kapoor learned firsthand how difficult it is to create a successful franchise in India for his fashion brand, Derby Responsible Menswear. Hear his roller coaster of a success story and get strategic advice on if, when, and how to franchise your own business.