Ep 25 - Tim Willey - How a $100+m B2B SAAS company redefines B2B Marketing, Sales & Customer Success as a teamsport

In today's episode with Tim Willey, Senior Vice President Commercial Strategy and Operations at ForgeRock you will learn 1. What ForgeRock is doing and Tim’s tasks as SVP Commercial Strategy and Operations 2. How customer centricity and a horizontal skillset drive marketing and sales success of a B2B SaaS business 3. How to handle existing churn and measures to prevent it in the first place 4. Tim’s approach to building a highly efficient cross-functional Marketing, Sales and Customer Success...