Ep 36 - Dr. Nikolaus von Jacobs - How to start & grow your own conference

In today's episode with Dr. Nikolaus von Jacobs, Partner at McDermott Will & Emery you will learn 1. The slow transformation of the legal industry from traditional reputation-based business to the use of marketing and sales. 2. How Nik developed the highly regarded MuMAC and successfully adapted its model to the circumstances of the pandemic 3. A step-by-step guide on how to efficiently build your own conference from scratch About Nik Nik's great passion is driving deals, where in his r...