116. The Most Common Consulting Pricing Mistake

In this episode, I reveal the pricing mistake almost every independent consultant makes while growing their business.When pricing out a consulting proposal, it’s common to think about what a client will be willing to pay and focus on how to hit that number.Most consultants are overly influenced by their assumptions about the client’s acceptance when it comes to pricing. And, as a result, they forget about their own business pricing requirements. In today’s episode, I Drill into...