ABM Talks: How to Run Your First ABM Pilot Campaign
Growth Colony: APAC's B2B Growth Podcast - A podcast by xGrowth - Wednesdays
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In this session, we discuss how to run a successful Account-Based Marketing pilot campaign. We'll be covering: How to select your accounts How to engage with salesHow to approach orchestration and tacticsWhat to report on ABM Talks are open AMA style sessions for ABM experts, practitioners and the curious to discuss the world of Account-Based Marketing & ABX. Join the Slack channel: https://growthcolony.org/slack
