Joe Escobedo: How to Incorporate Podcasts in Your ABM Strategy

Shahin chats with Joe Escobedo, CEO and Chief Editor at Esco Media, about how B2B marketers can leverage podcasts as part of their ABM efforts. Joe is the author of “Asian Growth Stories“. He has advised and trained over 12,000 executives from around the world, from countless Fortune 1000 brands, on building brands and growing revenue through digital. He is a former LinkedIn content marketing consultant, advising the company’s top clients across the Asia Pacific. ABM in APAC survey: https://www.xgrowth.com.au/survey Join the Slack channel: https://growthcolony.org/slack