Lidia Lal from Udemy: How to Get Your APAC Marketing Team off the Ground

Host Shahin Hoda talks with Lidia Lal, Head of Marketing (APAC) at Udemy, about how to build an APAC marketing team from scratch as a regional office. Lidia Lal is currently the Head of Marketing for the Asia Pacific at Udemy. Prior to this, she has held senior marketing management roles with some of the world’s leading technology brands including Experian, Hewlett Packard Enterprise Services, Rightnow Technologies, SAS, Oracle and Westcon Group. She also ran her own marketing consultancy for over 10 years servicing small to medium businesses. A senior marketing and communications leader with over 20 years of experience, Lidia’s broad expertise spans both B2B, B2C2B areas and has successfully led marketing teams across a diverse range of marketing disciplines. Join the Slack channel: https://growthcolony.org/slack