#17 - BFCM 2021: What Worked, What Didn't & Why 2022 Planning Starts Now w/ Kayla Dancaster & Billy Bambao

Before you settle on your plans and strategies for 2022, you're going to want to listen to this episode. Ray has an open discussion with Right Hook's very own Kayla Dancaster, Head of Performance (AU side) and Billy Bambao, Head of Performance (US side), to reveal EVERYTHING that went down during BFCM - the triumphs, the unexpected insights, the nuances, and so much more! In this jam-packed episode, the Right Hook team doesn't hold back, dissecting various learnings and brand case studies wit...