Make your Website Work for You with Mikaela Vargas

131 - When it comes to designing your website, the first step is to step back from the design elements. Sound counterintuitive? This week Mikaela Vargas of Pet Marketing Unleashed sheds some light on what makes an effective website, and where to begin your web-design process. We talk about minimum viable websites, and—for those further along—the automations that will next-level your business.              What To Listen For: The misguided Field of Dreams website mythHow one small change in your About-page photo can build extra trustWhich objections your homepage needs to addressWhy it's time to revive your long-dead blog—or start a brand-new oneHow to leverage Robert Cialdini's "commitment concept" in your biz The website platforms we most recommendAnd because a website's work is never done, listen around the 24-minute mark for my totally-doable, no-excuse-not-to thank-you page challenge! Resources From This Episode: Pet Marketing UnleashedPet Marketing Unleashed on InstagramUnleashed Petpreneurs on FacebookWix 101 course in the HOD AcademyHair of the Dog online community hubElevate Masters & Elevate Fundamentals Hair of the Dog Academy GET YOUR FIRST BIG WIN WITH COMMERCIAL PET PHOTOGRAPHY - Join us here! JOIN THE PARTY: Connect with us on Instagram Explore valuable pet photography resources here Discover effective pricing and sales strategies for all portrait photographers. Ready to grow your business? Elevate helps you do just that. Check out our recommended gear and favorite books.