Why You Can't Ignore Video with Shelley Paulson

109 - Earlier this year, head of Instagram Adam Mosseri announced that IG is no longer a photo sharing app. Cue the record scratch. Say wut?? If you've spent a minute on social media lately, the pivot to prioritizing video comes as no surprise. Equine photographer Shelley Paulson has been watching the trend develop for years, which is why she started dabbling in video creation back in 2014. This week, Shelley joins me to talk about what's changed in the world of video, and how...