2019 CRC Series - David Paull - Engagious

Happy Market Research Podcast - A podcast by Jamin Brazil

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Welcome to the 2019 CRC Series. Recorded live in Orlando, this series is bringing interviews straight to you from exhibitors and speakers at this year’s event. In this interview, host Jamin Brazil interviews David Paull, Co-Founder and CEO of Engagious. Find David Online: LinkedIn: www.linkedin.com/in/davidpaull Email: [email protected] Website: engagious.com Find Jamin Online: Email: [email protected]  LinkedIn: www.linkedin.com/in/jaminbrazil Twitter: www.twitter.com/jaminbrazil  Find Us Online:  Twitter: www.twitter.com/happymrxp  LinkedIn: www.linkedin.com/company/happymarketresearch  Facebook: www.facebook.com/happymrxp  Website: www.happymr.com  [00:00] Hi, this is Jamin. You're listening to the Happy Market Research Podcast. The next set of episodes are conversations I had at this year's Corporate Researchers Conference or CRC. This is put on by the Insights Association in Orlando, Florida. I had quite a few interesting conversations highlighting specific companies that exhibited this year as well as a couple of speakers, Wells Fargo, IBM, etc. I hope you have a really good rest of your day and enjoy these short episodes. [00:32] Hi, this is Jamin. You are listening to Happy Market Research Podcast. My guest today David Paull, Engagious. I remember when I had a hard time saying that. Engagious is the name of his company, and he is a fellow podcaster here on site doing Audible Insights. [00:50] Correct. [00:51] In association with the Insights Association. What do you think about the show on Day 2? [00:55] I love CRC. It's always one of my favorites. Get to reconnect with a lot of industry colleagues. Caliber of speakers is always top-notch, both outsiders as well as the corporate researchers that they bring up on stage and all the suppliers who have so many interesting things to share. So, I always liked this one. It's great. [01:15] Yeah. I really think the big hack here is there's a ton of corporate researchers. So, it's really incumbent if you want to punch through to figure out… It's not about the shiny booth; it's about how do you make a personal connection with that person. I'm getting that more and more and more. The corporate researchers have so many options today. It's a highly competitive place; so, you've really got to figure out how you can grab their attention and then decide if it's a good fit quick and then add value by steering them someplace else if it's not. [01:51] Yeah.