2019 CRC Series - Lana Babii - CoolTool

Happy Market Research Podcast - A podcast by Jamin Brazil

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Welcome to the 2019 CRC Series. Recorded live in Orlando, this series is bringing interviews straight to you from exhibitors and speakers at this year’s event. In this interview, host Jamin Brazil interviews Lana Babii, Head of Business Development at CoolTool. Find Lana Online: LinkedIn: www.linkedin.com/in/lana-babii-1296781a/?originalSubdomain=mx Email: [email protected] Website: cooltool.com Find Jamin Online: Email: [email protected]  LinkedIn: www.linkedin.com/in/jaminbrazil Twitter: www.twitter.com/jaminbrazil  Find Us Online:  Twitter: www.twitter.com/happymrxp  LinkedIn: www.linkedin.com/company/happymarketresearch  Facebook: www.facebook.com/happymrxp  Website: www.happymr.com  [00:00] Hi, this is Jamin. You're listening to the Happy Market Research Podcast. The next set of episodes are conversations I had at this year's Corporate Researchers Conference or CRC. This is put on by the Insights Association in Orlando, Florida. I had quite a few interesting conversations highlighting specific companies that exhibited this year as well as a couple of speakers, Wells Fargo, IBM, etc. I hope you have a really good rest of your day and enjoy these short episodes. [00:31] Hi, this is Jamin. I am with Lana. CoolTool is the name of the company, and we are live at CRC in Orlando. Lana, how are you? [00:43] I'm super well, enjoying the event. Thank God, we're not exhibiting. Sorry, boss. That I can communicate to everyone. I can talk to my peers, could listen to all the speeches and really, really enjoying everything happening over here. But, yeah, I miss you guys and I'm sending regards. It's the Research-Results Congress where you are now. [01:07] Yeah, in Munich, right? [01:09] In Munich, yeah, exactly. [01:09] Yeah, that’s a big event. So, were you here yesterday? [01:13] Yes, I've been presenting basically for the corporate researchers regarding all our neuromarketing tools and so on. So, there is a great pleasure to talk directly to our customers, to see the feedback, to learn the questions they have, all these insights. It was really powerful. I really appreciate this opportunity. [01:35] Tell us about CoolTool. [01:36] Oh, basically it's super fun. CoolTool is fun.