Ep. 528 – IA Annual 2022 Conference Series: Thor Olof Philogène, Founder & CEO at Stravito

Find Thor Online: * LinkedIn: https://www.linkedin.com/in/thorolof/ * Email: [email protected] Find Jamin Online: * Email: [email protected] * LinkedIn: www.linkedin.com/in/jaminbrazil* Twitter: www.twitter.com/jaminbrazil  Find Us Online:  * Twitter: www.twitter.com/happymrxp * LinkedIn: www.linkedin.com/company/happymarketresearch * Facebook: www.facebook.com/happymrxp * Website: www.happymr.com  Music:  * “Clap Along” by Auditionauti: https://audionautix.com * “I Love Rock 'N Roll” by Joan Jett: https://youtu.be/wMsazR6Tnf8 * Gibbs SR - First Television Advert 1955: https://youtu.be/Eeu3U0nqcpE   This Episode is Sponsored by: The Michigan State University’s Master of Science in Marketing Research Program delivers the #1 ranked insights and analytics graduate degree in three formats:  * Full-time on campus * Full-time online * Part-time online NEW FOR 2022:  If you can’t commit to their full degree program, simply begin with one of their 3-course certificates: Insights Design or Insights Analysis.  In addition to the certification, all the courses you complete will build toward your graduation. If you are looking to achieve your full potential, check out MSMU's programs at: broad.msu.edu/marketing HubUX is a research operation platform for private panel management, qualitative automation including video audition questions, and surveys.  For a limited time, user seats are free. If you’d like to learn more or create your own account, visit hubux.com.  [00:00:00] Jamin Brazil: Hey everybody. We are live at the Insights Association. You're listening to the Happy Market Research podcast. I am joined by Thor Philogene. He is with Stravito. Did I say it correctly? [00:00:16] Thor Olof Philogene: Stravito. [00:00:17] Jamin Brazil: Stravito? Apologies. [00:00:17] Thor Olof Philogene: Yes. [00:00:18] Jamin Brazil: I should have asked that at the beginning. So Thor, coolest name ever. You don't have a hammer. [00:00:24] Thor Olof Philogene: No, not with me. [00:00:26] Jamin Brazil: Tell me a little bit about the business? [00:00:28] Thor Olof Philogene: Sure. So Stravito was founded in Sweden in 2017. And we're very entrepreneurs really that have backgrounds both in technology and market research. Two of my co-founders started Norm which is a shopper research agen...