Don’t Make Starting a Big Deal with Jackie Fletcher

Jackie Fletcher is a health coach getting her business up and off the ground and she decided to double down on content creation by starting her own podcast. She has interviewed quite a few big names in the ketogenic space and is having a lot of fun and success in the podcasting world. The problem is that her podcast has distracted her a bit from focussing on building her health coaching practice. Laura and Erin dig into her plans to build her health coaching business and give her some actionable tips to get things moving. This is a super helpful episode, where you get to hear two seasoned pros coach an entrepreneur on the best way to get started. In their conversation, they cover topics such as dieting as a child (and why dieting doesn’t work), how Jackie transitioned from blogging to podcasting, and why learning how to do something for yourself is so important. They also get into how Jackie approaches her podcast guests, why tenacity is so important when building momentum, how she created and published her book, and why starting doesn’t have to be a big deal. The ubiquitous problem of turning listeners/readers into clients is also big focus in this episode. Nurturing followers to become clients is a real skill and this episode gets into how to do it with podcasts, blogs, newsletters and social media. And perhaps more importantly, how to get yourself moving when you are feeling stuck with building your business and creating your products.