Start the Easy Way (then Grow) with Ethan Schiff

Ethan Schiff is a health coach who launched himself into the realm of coaching after his own life-changing health transformation. Sound familiar?  Ethan was 312 lbs and had been dieting for the majority of his life. So, he went on a quest to unlearn everything he had been taught about nutrition, weight loss and health, to create a new approach. He lost 130 lbs and transformed his entire life by basically experimenting first on himself. Ethan is the founder of Optimized Health, a health coaching company that has coaches on staff to help facilitate lifestyle transformations for clients all over the world. This is pretty much the dream for most of us, we’d say. And Ethan has created it expertly.  During this episode, Ethan tells us about his frustration with trying to educate the public about health coaching. He also explains how he left his successful business to start coaching and how he handled imposter syndrome (he has some pretty cool insights). He also explains how you can start on a Friday and have a business by Monday.  One of the main points that we don’t want you to miss is Ethan’s advice on marketing - it is not trickery. Be authentic and get the clients who want to work with you for the right reasons.  This episode is your chance to learn from a veteran health coach who's still in the game, still in the trenches, and successfully changing lives. Please enjoy!