Grow Your Audience and Build Business Partnerships Through Reward Crowdfunding - The Journey of Rachna Hukmani (Crowdfunding)

There are two key steps to business success: financing and building your audience. You may think the two goals are separate, but they don’t have to be. Traditional financing gets you money for your business, but crowdfunding gets you money and potential customers. That’s what entrepreneur and whiskey lover Rachna Hukmani figured out when she started her company, Whiskey Stories LLC. In my conversation with Rachna, we talk all about the non-monetary benefits of crowdfun...