Why copy formatting is SO important

How to format your copy for maximum impact Today we’re talking about formatting. Some listeners may wonder about this. Talking about formatting. Not even writing. Just formatting. But how you present your copy to clients will have a huge influence on how well they receive it. And clever formatting can make your copywriting a lot more readable to the end audience as well. In this episode, Kate and Belinda share their thoughts and some pro-formatting tips for more readable copywriting. Tune to learn: Why formatting is so damned important Fonts, sizes and spacing: our recommendations Clever formatting tricks to give your words more impact Good and bad list writing The biggest formatting mistakes new copywriting make Tell us what you think  Leave your thoughts and ideas on the Hot Copy website. And subscribe on: iTunes | Android | RSS   Share the pod love! If you like what you’re hearing on Hot Copy, the best way to support the show is to take just a few seconds to leave a rating and / or comment over on iTunes or Stitcher. Thanks! And thanks to Christina Tolstrup for your review of the show. We appreciate it! Links mentioned in this article: What is a copy deck How to write a copy deck in five easy steps The smart copywriter's guide to copy decks Buy a copy deck template F shaped pattern article What is an interrobang SumoMe (Belinda's heat map widget)