Episode 3: Representation: the role of brands and how leaders are leaning in to the uncomfortable - Geoffrey O.Williams, CDIO, Dr Martens

Representation: the role of brands and how leaders are leaning in to the uncomfortable If you’re interested in the role of business in creating an inclusive society you’ll love hearing thoughts from Geoffrey O’ Williams, Chief Diversity & Inclusion Officer at Dr Martens. Geoffrey shares his experience and vision on topics including the role of making mistakes, having difficult conversations and how teams at a fashion brand can create change. In this episode you’ll hear how Geoffrey leads on reflecting a diverse customer base within a company, the benefits of doing so and steps to make it happen. Here’s a snapshot of a few things we talked about: [2:54] Embracing mistakes: learning through storytelling and Geoffrey’s top book recommendations on how mistakes can drive you forward. [7:03] Reflecting your customer base in your organisation; your workforce and your products. [10:33] Black Lives Matter: the role of brands, leaning in to the uncomfortable and next steps. [13:18] Connecting with the next generation: the role of diversity and inclusion at a fashion brand. [18:42] A 21st century approach to the business case for diversity and inclusion. [24:15] Why listening to minority creates effective change. “I love How HR Leaders Change the World” – if that sounds like you, please consider rating and reviewing our show! This helps us achieve our goal, to reach more of your peers, so we can all contribute to further and faster change. Scroll to the bottom, tap to rate with five stars, and select “Write a Review”. Be sure to let me know what you loved most about the episode! Also, if you haven’t done so already, subscribe to the podcast. We’ll add a bunch of bonus episodes to the feed and, if you’re not subscribed, there’s a good chance you’ll miss out. Subscribe now!